Why online video is the future of content marketing

01 Jun Why online video is the future of content marketing

More than half of companies are already making use of Video Content Marketing to tell their brand and product stories to consumers – a figure that’s predicted to rise as more and more CMO’s realise the possibilities. Nielsen claims 64% of marketers expect video to dominate their strategies in the near future, and according to Cisco, by 2017, video will account for 69% of all consumer internet traffic.

Have a look at this well researched article from the Guardian UK that gives a great overview of how Video is fast becoming the content marketing medium of choice.

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